Free Workshop: Relationship Marketing for Authors

Shouldn’t there be an easier, more human way to connect with the people who’ll love your work?

Are there more authentic (and effective!) ways to build your readership, than repeatedly blasting your book details into the void of social media?

Yes: I wholeheartedly believe your book marketing can feel more genuine, rewarding, and efficient.

So I couldn’t be happier to offer this free workshop on Thursday, January 23 2025, hosted by my wise and brilliant friend Sophy Dale.

Sophy says:

If you’re sick of feeling trapped on the hamster wheel of content marketing and would like to explore a simpler, more relationship-based way of finding new clients, subscribers or readers, this workshop is for you. We’ll explore how you can use this approach to uncover new opportunities and collaborate with interesting people to grow your community.

Here’s what we’ll cover in this free 60 min class

  • How to break up with the social media algorithm but still get a steady flow of new and repeat clients

  • How to shift from networking feeling corporate, smarmy, or fake to seeing it as connecting with, and offering mutual support, to people you actually like

  • How to get off the content creation hamster wheel and grow your business in a way that honors your capacity and temperament

  • How to increase word of mouth and get referrals on repeat - without asking for them

  • How to use relationship marketing to build your author platform

There’ll be plenty of time for you to ask any questions you might have and to get real world examples of collaborations you might want to experiment with.

Who’s teaching this class?

Sophy Dale is an expert in community building and messaging. She works with small business owners around the world, helping them to find a steady stream of referrals, recommendations and repeat business, without having to rely on social media for their marketing.

She qualified as a Relational Dynamics Coach back in 2009 and has been working with service-based business owners - especially coaches, therapists and designers - since 2017. Her background is in publishing and, prior to her current marketing work, she was a book coach. Communication, storytelling and relationship building are the threads that have run through all of her work.

Reserve your free place

  • Thursday, Jan 23, 2025

  • 10AM Pacific, 1PM Eastern, 6PM UK

Are you ready to sell more books?

If you want an author website that delights your readers, helps you nurture relationships, and sets you up for business results, let’s design, build, and launch your online home in just 2-3 weeks. Learn more, and then schedule a complimentary chat with me.

 

Pauline Wiles

After writing and publishing 6 of my own books, I became a full-time website designer for other authors. I create modern, professional websites to help you grow your audience and make more impact with your work. British born, I’m now happily settled in California.

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